Sophisticated Spectra

Hermès' Unique Marketing Strategy: Harnessing Word of Mouth and Tradition

July 7, 2023 in Fashion & Style by Julian Everett

Hermès, one of the world's leading luxury fashion houses, employs a unique marketing strategy that defies many of the standard practices in the industry. Rather than engaging influencers or brand ambassadors for promotion, Hermès relies on a more organic form of marketing – word of mouth among its high-profile clientele. These clients essentially become a circle of brand ambassadors themselves, setting standards to which others aspire.

Crocs' New Barbie Collection - A Step Forward in Doll-Inspired Fashion

July 11, 2023 in Fashion & Style by Julian Everett

The world of fashion collaborations just got a little bit more playful, as Crocs have teamed up with Barbie for a vibrant new collection.

Takenoko: The Delicate Flavors of Japanese Spring Cuisine

July 18, 2023 in Travel & Destinations by Charlotte Sinclair

Takenoko, the young bamboo shoots that just sprouted from the ground, is a traditional dish of the Japanese spring cuisine. Initially covered with brown leaves that are removed during cooking, what remains is a fresh spring vegetable, rich in vitamins and fiber. The shoots are harvested while they're still small, before they fully harden.

Saks Potts Unveils Spring/Summer 2024 Collection in Childhood Haunt

Aug. 8, 2023 in Fashion & Style by Julian Everett

Copenhagen Fashion Week's Day Two and we're being whisked away to the shorelines of Charlottenlund by the fashion dynamo Saks Potts. Founders Barbara Potts and Cathrine Saks took us to their childhood summer stomping grounds, where they've known each other since they were five. Talk about a trip down memory lane!

Zendaya Flaunts Custom Chet Lo Look in Smartwater Campaign

Aug. 11, 2023 in Models & Actresses Photos by Julian Everett

Zendaya showcases a fresh and captivating look in her latest advertisement for Smartwater, wearing a custom-made skirt by Chet Lo. The piece is inspired by Chet Lo's Spring-Summer 2023 collection, and the top, which also appears in the ad, was seen on the runway that season. In addition to the main advertisement, Smartwater has released a behind-the-scenes video featuring an intimate chat with the designer.

The Orbit Sneakers from Bottega Veneta: Not a Collaboration but a Statement

Aug. 24, 2023 in Fashion & Style by Julian Everett

Strap in, sneakerheads, because Bottega Veneta is about to drop a bomb. Coming to you on August 31st are their high-end Orbit sneakers, priced at a cool $1000. And get this—Hailey Bieber has already been flaunting these kicks since spring.

Isabelle Huppert Slays the Venice Film Festival Red Carpet in Balenciaga SS 2024

Sept. 2, 2023 in Models & Actresses Photos by Charlotte Sinclair

Hey fam, listen up! 🎉 The Venice Film Festival is happening, and if you've been watching, you know that fashion has been a major part of the spectacle. But let's get real: Isabelle Huppert just took the red carpet to a whole new level!

Colorblocking Kings Benetton Unveil Fall-Winter Campaign Featuring a Symphony of Hues

Sept. 6, 2023 in Fashion & Style by Julian Everett

As the leaves begin to turn and the days grow shorter, Benetton—the undisputed kings of colorblocking—has unveiled their Fall-Winter collection campaign, offering a vibrant antidote to the looming grey skies of the colder months.

Balenciaga SS 2024 Fashion Show Invitation is a Tailoring Guidebook

Sept. 28, 2023 in Fashion & Style by Julian Everett

Balenciaga has chosen a distinctive way to extend invitations for its upcoming Spring Summer 2024 fashion show, scheduled for October 1st. Invitees have received a book titled "La Veste de Tailleur," authored by tailor Sebastien Espargiliere. The book delves into the intricacies of constructing a jacket, aptly reflecting Balenciaga's homage to precision and craftsmanship in fashion design.

Joana Vasconcelos: A Fusion of Art and Fashion with Dior

Sept. 30, 2023 in Design & Décor by Charlotte Sinclair

Portuguese artist Joana Vasconcelos seems to be everywhere today, thanks to her collaboration with Dior. Commissioned by the brand, Vasconcelos created a monumental textile sculpture, Valkyre Miss Dior, immediately dubbed as "epic" due to its 7 meters height, 24 meters length, and weight of over a ton.

Viviane Sassen: Blending Fashion and Art through Geometry and Abstraction

Nov. 10, 2023 in Photography & Visuals by Charlotte Sinclair

Viviane Sassen, a renowned Dutch artist born in 1972, resides in Amsterdam and has made significant contributions to both the fashion and fine art photography worlds. Her work is distinguished by the use of geometric shapes, frequently abstracting human bodies, showcasing a unique artistic vision that blends personal, editorial, and commercial elements.

Burberry Takes Over Harrods: A Celebration of Tradition and Innovation

Feb. 1, 2024 in Fashion & Style by Charlotte Sinclair

In an unprecedented fashion takeover, Burberry has transformed London's iconic department store, Harrods, into a showcase of its distinctive Spring 2024 collection by Daniel Lee.

Your Ultimate Guide to Exploring Hong Kong: Where Tradition Meets Modern Luxury

March 17, 2024 in Travel & Destinations by Charlotte Sinclair

Hello, globetrotters! 🌍✈️ Are you ready for an adventure through the vibrant streets of Hong Kong? Grab your passports because I've got the perfect itinerary for you, mixing heritage, luxury, and gastronomy in one of Asia's most dynamic cities.

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