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Beach Battle of Sunny Hues: The Stylings of Jacquemus and Gucci in Saint-Tropez

June 13, 2023 in Fashion & Style by Julian Everett

In the iconic and glamorous seaside resort of Saint-Tropez, a new fashion rivalry is unfolding under the Mediterranean sun, involving two major players in the world of haute couture: Jacquemus and Gucci. The sandy beaches have transformed into a picturesque battleground for these fashion houses, each seeking to outshine the other with their vibrant beachside installations.

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Unveiled Bath: The Top Five Naturist Beaches of the Valencian Community

June 13, 2023 in Travel & Destinations by Julian Everett

Valencian coastlines are a haven for naturist practices, offering tranquillity and a chance to connect with the raw beauty of nature. The 'terreta' is known for its impressive array of beaches—each one special and suited to different tastes. Whether you seek family-friendly, pet-friendly, naturist, or nudist beaches, you will find them all here, offering a serene place to bask under the sun.

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Palazzo Avino Beach: A Stunning Display of Valentino Branding

June 18, 2023 in Travel & Destinations by Julian Everett

The Italian luxury fashion house Valentino has outdone itself with the recent rebranding of Palazzo Avino hotel's beach. Located on Italy's stunning Amalfi coast, the beach has been transformed into a chic coastal escape, showcasing the unmistakable elegance of the Valentino brand.

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Vivien Solari Stars in Chanel Coco Beach 2023 Campaign by Theo Wenner

June 18, 2023 in Fashion & Style by Julian Everett

Vivien Solari graces the pages of Chanel's latest advertising campaign for their Coco Beach 2023 collection. The British model embodies the brand's timeless elegance, expertly captured by the talented Theo Wenner.

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Courant Sauvage: Luxury Beach Umbrellas for Perfect Summer Aesthetics

June 26, 2023 in Design & Décor by Charlotte Sinclair

In recent weeks, Sophisticated Spectra has been filling up with photos of branded beaches with bright sun loungers and umbrellas. The correct and photogenic selection of these items can significantly help a hotel (and, as we now understand, a fashion brand) in promoting on social networks. A good beach umbrella is expensive, and there are luxury players in this genre. One of them is the French manufacturer Courant Sauvage in Landes. The price for their umbrellas in fruit sorbet colors with thick fringe (immediately reminiscent of the luxurious resorts in Slim Aarons' photos) reaches up to €1000. The company works with suppliers of the best materials in their class, many of which are included in the list of France's Living Cultural Heritage. Courant Sauvage also accepts individual orders, although it is worth taking care of this not at the peak of the season.

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Dolce&Gabbana's Vivid Splash: Stylizing Casa Amor Beach Club, near Saint-Tropez

June 30, 2023 in Design & Décor by Charlotte Sinclair

Italian luxury fashion house Dolce&Gabbana has once again brought its signature vivid and energetic aesthetic to a new venue, this time transforming the beach club Casa Amor on Pampelonne Beach near Saint-Tropez. With a keen attention to detail and a vibrant palette of colors, the brand has effectively created a small Sicilian commune on the French Riviera.

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Louis Vuitton Creates Unique Beach Experience at Huangcuo, China, With Branded Pool Bar and Book Kiosk

July 1, 2023 in Travel & Destinations by Charlotte Sinclair

Louis Vuitton has taken a unique approach to branding by creating an immersive beach experience in Huangcuo, a lesser-known seaside location on the Chinese island of Xiamen. The French fashion house has not only established its presence in an exclusive pool bar but also erected a distinctive book kiosk where every fashion book of the brand is available for purchase.

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A New Day, A New Branded Beach: Fendi Transforms Puente Romano in Marbella

July 5, 2023 in Travel & Destinations by Charlotte Sinclair

Another day brings another branded beach. This time, luxury fashion house Fendi has left its mark on the sun loungers and umbrellas at a restaurant within the opulent Puente Romano hotel in Marbella. While I'm not the biggest fan of the resort, I must admit that the result is more than commendable.

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Boss Introduces New Fragrance with Pop-up Beach Boutiques in Berlin and Paris

July 7, 2023 in Fashion & Style by Charlotte Sinclair

Hugo Boss is taking a novel approach to the launch of its new summer fragrance, Boss Bottled Pacific. The German luxury fashion house has created a beach-themed pop-up boutique currently open in Berlin's Mall of Berlin and soon to be featured in Paris' Les Halles.

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The Attico's Branded Beach in Ibiza: The New Apex of Fashionable Leisure

July 9, 2023 in Travel & Destinations by Charlotte Sinclair

The Attico, the Italian luxury fashion brand known for its avant-garde designs and high-profile collaborations, has once again pushed the boundaries of fashion branding. This time, they've taken their stylish influence to the shores of Ibiza, branding a beach with their signature aesthetic.

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Missoni Brings Its Signature Style to Sardinian Shores

July 15, 2023 in Travel & Destinations by Charlotte Sinclair

Missoni, a well-renowned fashion house known for its unique knitwear, has taken the trend of branded summer to the next level. The brand has unveiled its own azure beach, located on the sandy shores of Cala Petra Ruja in Sardinia. This stylish seaside spot, the color of which reflects Missoni's iconic beach umbrellas and sun loungers, is a collaborative venture with local beach club and restaurant, Nikki Beach Costa Smeralda.

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Dior Expands Its Beaches: A New Destination in Desaru, Malaysia

July 24, 2023 in Travel & Destinations by Charlotte Sinclair

Dior continues its worldwide beach expansion, adding another glamorous destination to its map. This time, the iconic fashion house brings its unique luxury experience to the sandy beaches of Desaru, Malaysia. Decked out in Dior's signature "toile de Jouy" pink, the setup features everything from chaise lounges and beach umbrellas to ping-pong tables, embodying the timeless elegance that Dior is renowned for.

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Vilebrequin Brands its Beach in Cannes

July 27, 2023 in Travel & Destinations by Julian Everett

Renowned for its beachwear and accessories, Vilebrequin has taken a creative leap this year by branding its own beach in Cannes. The company's signature sea life print now graces sun loungers, the dining area, and even the L’Ondine showers - transforming the beach into a visual delight.

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Guess Transforms Blue Marlin Beach Club in Ibiza

Aug. 9, 2023 in Travel & Destinations by Charlotte Sinclair

Just when we thought the news about branded beaches had subsided, Guess has splashed back onto the scene by taking over the Blue Marlin Beach Club and restaurant in Ibiza. This stylish revamp offers visitors a unique and luxurious beach experience that's full of brand-specific flair.

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Roller Skating Nostalgia: Unveiling a Unique Collection of Retro Photos from Venice Beach, 1979

April 29, 2024 in Photography & Visuals by Julian Everett

Venice Beach, known for its eclectic and vibrant culture, was a hub of roller skating activity in the late 1970s. A newly released collection of retro photographs takes us back to 1979, capturing the essence and spirit of roller skating enthusiasts who frequented this iconic beachfront.

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Donna Michelle: A Life in the Spotlight

May 14, 2024 in Models & Actresses Photos by Julian Everett

Donna Michelle: A Journey Through Fame and Beyond

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Loro Piana Embraces Subtle Elegance in Beach Club Collaborations

May 17, 2024 in Fashion & Style by Charlotte Sinclair

In the competitive world of luxury beach club branding, where fashion powerhouses like Jacquemus, Dior, Valentino, and Dolce & Gabbana vie for attention with their vibrant textiles and eye-catching designs, Loro Piana is carving out a niche of its own.

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Battle of Branded Beaches Continues: Dior Enters the Game in China at The Edition Sanya, Hainan Island

June 7, 2024 in Travel & Destinations by Julian Everett

The competition among luxury brands to create the most exclusive and captivating beach experiences has reached new heights. Dior has now entered the scene in China with a stunning branded beach at The Edition Sanya on Hainan Island. This move marks Dior's first foray into branded beach experiences in the region, setting a new benchmark for luxury and style.

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La Cabane Beach Club in Marbella Rebranded by Dolce & Gabbana

July 1, 2024 in Fashion & Style by Charlotte Sinclair

La Cabane Beach Club in Marbella has undergone a stunning transformation, thanks to the luxurious touch of Dolce & Gabbana. The renowned fashion house has rebranded the club, infusing it with the iconic Blu Mediterraneo print that evokes the serene beauty of the Mediterranean.

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Spring Broke: Florida Beaches Overflow with Youthful Decadence

Oct. 5, 2024 in Photography & Visuals by Julian Everett

Every year, the spirit of Caligula’s decadent excess seems to come alive along Florida’s shimmering shores during Spring Break. This annual pilgrimage sees thousands of American teenagers and college students flocking to the sun-soaked beaches, where beachside revelry and spontaneous romances are as common as a tropical fruit cocktail. Dubbed the "Festival of Sun and Sin," Spring Break transforms the coast into a playground of tanned bodies, relentless partying, and uninhibited desires.

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