Search
Beach Battle of Sunny Hues: The Stylings of Jacquemus and Gucci in Saint-Tropez
June 13, 2023 in Fashion & Style
In the iconic and glamorous seaside resort of Saint-Tropez, a new fashion rivalry is unfolding under the Mediterranean sun, involving two major players in the world of haute couture: Jacquemus and Gucci. The sandy beaches have transformed into a picturesque battleground for these fashion houses, each seeking to outshine the other with their vibrant beachside installations.
Read more
Unveiled Bath: The Top Five Naturist Beaches of the Valencian Community
June 13, 2023 in Travel & Destinations
Valencian coastlines are a haven for naturist practices, offering tranquillity and a chance to connect with the raw beauty of nature. The 'terreta' is known for its impressive array of beaches—each one special and suited to different tastes. Whether you seek family-friendly, pet-friendly, naturist, or nudist beaches, you will find them all here, offering a serene place to bask under the sun.
Read more
Palazzo Avino Beach: A Stunning Display of Valentino Branding
June 18, 2023 in Travel & Destinations
The Italian luxury fashion house Valentino has outdone itself with the recent rebranding of Palazzo Avino hotel's beach. Located on Italy's stunning Amalfi coast, the beach has been transformed into a chic coastal escape, showcasing the unmistakable elegance of the Valentino brand.
Read more
Vivien Solari Stars in Chanel Coco Beach 2023 Campaign by Theo Wenner
June 18, 2023 in Fashion & Style
Vivien Solari graces the pages of Chanel's latest advertising campaign for their Coco Beach 2023 collection. The British model embodies the brand's timeless elegance, expertly captured by the talented Theo Wenner.
Read more
Courant Sauvage: Luxury Beach Umbrellas for Perfect Summer Aesthetics
June 26, 2023 in Design & Décor
In recent weeks, Sophisticated Spectra has been filling up with photos of branded beaches with bright sun loungers and umbrellas. The correct and photogenic selection of these items can significantly help a hotel (and, as we now understand, a fashion brand) in promoting on social networks. A good beach umbrella is expensive, and there are luxury players in this genre. One of them is the French manufacturer Courant Sauvage in Landes. The price for their umbrellas in fruit sorbet colors with thick fringe (immediately reminiscent of the luxurious resorts in Slim Aarons' photos) reaches up to €1000. The company works with suppliers of the best materials in their class, many of which are included in the list of France's Living Cultural Heritage. Courant Sauvage also accepts individual orders, although it is worth taking care of this not at the peak of the season.
Read more
Dolce&Gabbana's Vivid Splash: Stylizing Casa Amor Beach Club, near Saint-Tropez
June 30, 2023 in Design & Décor
Italian luxury fashion house Dolce&Gabbana has once again brought its signature vivid and energetic aesthetic to a new venue, this time transforming the beach club Casa Amor on Pampelonne Beach near Saint-Tropez. With a keen attention to detail and a vibrant palette of colors, the brand has effectively created a small Sicilian commune on the French Riviera.
Read more
Louis Vuitton Creates Unique Beach Experience at Huangcuo, China, With Branded Pool Bar and Book Kiosk
July 1, 2023 in Travel & Destinations
Louis Vuitton has taken a unique approach to branding by creating an immersive beach experience in Huangcuo, a lesser-known seaside location on the Chinese island of Xiamen. The French fashion house has not only established its presence in an exclusive pool bar but also erected a distinctive book kiosk where every fashion book of the brand is available for purchase.
Read more
A New Day, A New Branded Beach: Fendi Transforms Puente Romano in Marbella
July 5, 2023 in Travel & Destinations
Another day brings another branded beach. This time, luxury fashion house Fendi has left its mark on the sun loungers and umbrellas at a restaurant within the opulent Puente Romano hotel in Marbella. While I'm not the biggest fan of the resort, I must admit that the result is more than commendable.
Read more
Boss Introduces New Fragrance with Pop-up Beach Boutiques in Berlin and Paris
July 7, 2023 in Fashion & Style
Hugo Boss is taking a novel approach to the launch of its new summer fragrance, Boss Bottled Pacific. The German luxury fashion house has created a beach-themed pop-up boutique currently open in Berlin's Mall of Berlin and soon to be featured in Paris' Les Halles.
Read more
The Attico's Branded Beach in Ibiza: The New Apex of Fashionable Leisure
July 9, 2023 in Travel & Destinations
The Attico, the Italian luxury fashion brand known for its avant-garde designs and high-profile collaborations, has once again pushed the boundaries of fashion branding. This time, they've taken their stylish influence to the shores of Ibiza, branding a beach with their signature aesthetic.
Read more
Giorgio Armani's Stylish Collaboration with Bagatelle in Saint-Tropez
July 11, 2023 in Design & Décor
Branded beach collaborations are becoming increasingly popular, and another one that deserves attention is by Giorgio Armani. This year, the legendary fashion house has custom-made textiles for the famous loungers and restaurant at Bagatelle in Saint-Tropez, France. Additionally, Armani has installed their own photo booth there. The result is rather charming and continues to show the unique ways fashion brands are expanding their presence and influence.
Read more
Summer Story in the spirit of "Brigitte Bardot in Saint-Tropez" in July's Vogue Italia.
July 14, 2023 in Models & Actresses Photos
The July issue of Vogue Italia brings us a sultry summer story that borrows its spirit from none other than the iconic Brigitte Bardot in her Saint-Tropez days. Renowned fashion photographer Luca Campri captures this nostalgic vision with a fresh, modern twist.
Read more
Missoni Brings Its Signature Style to Sardinian Shores
July 15, 2023 in Travel & Destinations
Missoni, a well-renowned fashion house known for its unique knitwear, has taken the trend of branded summer to the next level. The brand has unveiled its own azure beach, located on the sandy shores of Cala Petra Ruja in Sardinia. This stylish seaside spot, the color of which reflects Missoni's iconic beach umbrellas and sun loungers, is a collaborative venture with local beach club and restaurant, Nikki Beach Costa Smeralda.
Read more
Noel Berry's "Bikini Journey" for Vogue Greece July Issue: A Sizzling Summer Escape
July 17, 2023 in Models & Actresses Photos
Model and actress Noel Berry, known for her stunning natural beauty, is once again gracing the pages of Vogue, this time for the Greek edition's July issue. In an editorial piece titled "Bikini Journey," Berry is the embodiment of a glamorous summer escape, wearing some of the season's hottest swimwear, chosen with impeccable taste by fashion stylist George Karapetis.
Read more
Dior Expands Its Beaches: A New Destination in Desaru, Malaysia
July 24, 2023 in Travel & Destinations
Dior continues its worldwide beach expansion, adding another glamorous destination to its map. This time, the iconic fashion house brings its unique luxury experience to the sandy beaches of Desaru, Malaysia. Decked out in Dior's signature "toile de Jouy" pink, the setup features everything from chaise lounges and beach umbrellas to ping-pong tables, embodying the timeless elegance that Dior is renowned for.
Read more
Vilebrequin Brands its Beach in Cannes
July 27, 2023 in Travel & Destinations
Renowned for its beachwear and accessories, Vilebrequin has taken a creative leap this year by branding its own beach in Cannes. The company's signature sea life print now graces sun loungers, the dining area, and even the L’Ondine showers - transforming the beach into a visual delight.
Read more
HIBRIDE: A Colorful Ode to Agritourism Between Cucuron and Aix-en-Provence
July 29, 2023 in Travel & Destinations
Nestled in an idyllic setting between Cucuron and Aix-en-Provence, HIBRIDE emerges as a vivacious alternative to the often neutral tones dominating interior design trends. A project conceived by seasoned hoteliers Philippe Chapelet and Patrick Elouarghi, HIBRIDE blends agritourism with their company HI's established track record in the hotel industry.
Read more
Jacquemus's Marseille: A Unique Vacation Guide Curated by the Designer
Aug. 5, 2023 in Travel & Destinations
Simon Porte Jacquemus, the designer behind the renowned brand Jaсquemus, recently shared a curated list of vacation spots in Marseille on his website. As a native of Salon-de-Provence, a nearby town, Jacquemus knows Marseille like the back of his hand, and his recommendations are far from the usual travel guide fare. Instead, they reveal the places where the locals, the true "Marseillais," like to unwind.
Read more
Saks Potts Unveils Spring/Summer 2024 Collection in Childhood Haunt
Aug. 8, 2023 in Fashion & Style
Copenhagen Fashion Week's Day Two and we're being whisked away to the shorelines of Charlottenlund by the fashion dynamo Saks Potts. Founders Barbara Potts and Cathrine Saks took us to their childhood summer stomping grounds, where they've known each other since they were five. Talk about a trip down memory lane!
Read more
Guess Transforms Blue Marlin Beach Club in Ibiza
Aug. 9, 2023 in Travel & Destinations
Just when we thought the news about branded beaches had subsided, Guess has splashed back onto the scene by taking over the Blue Marlin Beach Club and restaurant in Ibiza. This stylish revamp offers visitors a unique and luxurious beach experience that's full of brand-specific flair.
Read moreRecent posts
