The Manner: A Bold New SoHo Hotel Redefining Manhattan's Hospitality Scene

Sept. 25, 2024 in Travel & Destinations by Julian Everett

The Manner

The Manner, the latest addition to Manhattan's vibrant SoHo district, is set to transform the traditional hotel experience with its unique approach to hospitality. Emphasizing a club-like atmosphere, bold color schemes, and a homely environment, The Manner stands out in a city renowned for its eclectic accommodations.

At The Manner, the absence of children, televisions, and conventional reception desks creates an inviting space that feels more like a friend's home than a typical hotel. This innovative concept is complemented by daring color choices and a commitment to providing a seamless guest experience without the distractions of modern amenities. While the hotel positions itself as a home-like establishment, guests will still need to handle payments either before or after their stay, maintaining practicality without compromising the cozy ambiance.

The Manner

Amar Lalwani, Executive Chairman of Standard International and the visionary behind The Manner, shares his straightforward philosophy: "We do not strive to please everyone." This candid approach is rare in the hospitality industry, but it has allowed The Manner to create something truly extraordinary. Lalwani's honesty and dedication to uniqueness have resulted in a hotel that attracts those seeking an unconventional yet refined lodging experience.

The Manner boasts ten meticulously designed rooms inspired by the timeless style of Joe Ponta, ensuring each space is both comfortable and sophisticated. Guests can unwind in the enveloping bar or dine at the seafood restaurant, which features a stunning fresco reminiscent of classic art deco designs. These elements not only enhance the aesthetic appeal but also provide a memorable backdrop for socializing and relaxation.

The Manner

"The idea was to create an insider spot that stands out in the bustling SoHo area," explains Lalwani. "Good manners and exceptional service meet bold design and a vibrant atmosphere here at The Manner."

By eliminating typical distractions such as televisions, The Manner encourages guests to engage more with their surroundings and each other, fostering a sense of community and connection. The absence of a traditional reception desk is seamlessly managed through an efficient check-in process, allowing guests to settle in quickly and start enjoying their stay without unnecessary delays.

The Manner

The Manner's commitment to quality extends to every aspect of the guest experience. From the carefully curated color palettes to the art deco-inspired decor, every detail is designed to create a harmonious and inviting environment. The hotel's unique blend of bold aesthetics and homely comforts makes it a standout choice for both business and leisure travelers looking for something different in Manhattan.

The Manner

As The Manner opens its doors, it promises to become a beloved insider spot in SoHo, appealing to those who appreciate straightforwardness and innovative hospitality solutions. With Amar Lalwani at the helm, The Manner is poised to make a significant impact on Manhattan's dynamic hotel scene, offering guests an unforgettable stay that goes beyond the ordinary.

The Manner

Whether you're visiting Manhattan for the first time or returning to explore more of what the city has to offer, The Manner invites you to experience hospitality redefined. Embrace the bold, the unique, and the extraordinary at The Manner – where good manners meet exceptional design.

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