The Night to Remember: Vogue x Luisa Via Roma in Florence
June 16, 2023 in Fashion & Style by Charlotte Sinclair
Florence was buzzing with an unforgettable fashion spectacle last night, as Vogue teamed up with Luisa Via Roma for a one-of-a-kind runway show. Dubbed as the "blockbuster runway", the event brought together a staggering 50 international brands under one open sky - as though the biggest fashion weeks all happened in one day.
Front row seats were graced by a star-studded lineup including Leonardo DiCaprio, Julia Fox, Tina Kunaki, Toby Maguire, and Charithra Chandran. The glitz and glamour of their presence further elevated the show's grandeur.
Luisa Via Roma, a retail institution in Florence since 1930, is ingrained in the city's cultural landscape. The idea of such an exclusive event was birthed by Luisa Via Roma's CEO, Andrea Panconesi. The fact that they could orchestrate such a colossal event almost flawlessly, save for a rain shower that graciously ended right before the show, is nothing short of astonishing.
This spectacle was more than just a fashion show; it was a testament to the power of collaboration, creativity, and a shared love for fashion. It was an evening that beautifully blurred the lines between fashion, celebrity, and culture.
